Our discussions with Sash + Veil led to a website redesign in line with industry standards and their existing, luxury branding. The objective throughout this project was to communicate more effectively the essential value of Sash + Veil’s beautiful range of wedding accessory products.
The first step was to create a holding page design, which presented a polished appearance for website visitors. We then started afresh on the website appearance, trying various new design themes whilst copying in the previous content in order to minimise cost.
Cyan was able to create an engaging, modern e-commerce website that utilises lifestyle imagery to great effect. The website is simple to navigate, elegant in style and has a fully-featured shop. Most importantly, it remains easy to edit and update for Sash + Veil.
Other noteworthy features are the stunning lookbook section featuring video and a masonry gallery, as well as the Real Brides section, which is generated from blog posts.
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WordPress CMS compatible with all major browsers
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Responsive design for display on phones, tablets and desktops
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Fully featured e-commerce site that is easy to navigate and use
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Media-rich and engaging website including lookbook and blog